Obviously, capital is the lifeblood of business. But, raising it is often a challenge.
First, an entrepreneur has to determine how much money he or she actually needs, and when they need it. (Obtaining the largest possible capital raise, at the earliest possible time, can have negative consequences, not the least of which is unnecessary dilution.) Then, there is the question of what form a capital raise should take — debt, equity, or a hybrid, such as convertible debt. And, where should that money come from — friends and family, angel investors, venture capitalists, private equity firms, vendor financing or, even, from key customers?
Virtually all types of external financing involve communicating to would-be financiers in the form of business plans, presentation decks, financial models, or private placement memoranda. We have extensive experience creating those materials, having helped clients raise literally hundreds of millions of dollars.
Notably, however, we are particularly big fans of “organic financing” — taking in little, if any, external capital and growing a business using the proceeds of its own operations. That’s often not a simple feat to accomplish, but when it’s done correctly, it can be hugely beneficial to a business.
Strategy That Rocks specializes in analyzing how much capital a business needs, when it needs it, who can best provide it, and how to most effectively communicate with prospective investors. We know what to do, how to do it, and we have the resources to assemble a world-class team to successfully and promptly execute a financing plan.